How to do advertising campaigns for companies without damaging the environment and stopping using plastic bags?
Why has interest in reusable advertising bags? The reasons for the increase in sales of bags marked with advertising They are basically due to citizen awareness. Mainly because of the nature protection and, above all, for the damage done by plastic bags for disposable companies.
As we all know, the disposable plastic shopping bag has become the nightmare of our planet.. Whether they are advertising bags of greater or lesser thickness, opaque or transparent bags for fruits and vegetables. Until recently they were cheap handbags that were delivered in general commerce free and now that they are already charged.
We all have an interest in eliminate plastic waste that take more than 150 years to degrade. For this reason, the advertising gift sector and business gift, has also become aware and has gotten to work. It has focused on the manufacturing of advertising bags, backpacks, shoulder bags, shopping carts with marked with advertising, etc. and made with sustainable materials.
What are the materials that do the least damage to the environment and what are they made of??
The manufacturing of corporate gift bags marked with advertising It is produced respecting environmental standards, seeking the circular economy. The most used are:
The paper bags with advertising marking that degrade quickly. Although they are still rarely used bags since they break and deteriorate easily..
The compostable plastic shopping bags sealed with “OK compost”. These bags are already starting to be used when shopping and they degrade in high temperature conditions.. Nevertheless, They are charged in supermarkets and it is still not enough to keep nature free of talk..
The biodegradable transparent and opaque plastic shopping bag, composed of plant material. Most still contain plastic and must meet the requirements to be considered biodegradable bags. They also continue to be payment bags when checking out.. This has reduced a 30% the bags that go directly to the sea.
Some conclusions:
Therefore, Composite plastic payment bags will be replaced by advertising bags more effective gift or payment. These will be respectful of the environment and the circular economy., that is to say reusable bags. Made of cotton, different types of fabrics, well with laminated non woven, the most durable and effective as advertising gift and corporate gift with marking.
One of the greatest defenders of reusable bag is Greenpeace, which continues to call for the promotion of reusable bags in all countries of the world. Single-use bags reach the sea and when they are discarded, producing true islands of this material, causing the death of marine flora and fauna, Even if they are compostable or biodegradable, they can affect our own health., so it is necessary to switch to reusable bags and always use our own bag when going to the store.
What importance do we give to personalization with advertising of the balls??
If we stop to think about the effectiveness of the advertising bag, Of course we realize that the longer it lasts, more advertising impacts you will receive, in addition to helping end plastic bags in the purchase, The client who receives it accepts it as a message of care for our planet and helps raise collective awareness
Hence the importance of customization when using this advertising gift in marketing and advertising campaigns, since advertising messages are no longer ephemeral, durable over time, That's why we have to think when marking them., both in the most appropriate marking technique, serigraphy, seurigographic transfer, digital marking, among others, as well as in the message we want to convey and its expiration.
What advantages does the promotional bag have for the company??
We have come to the conclusion that the advertising bag, The longer it lasts, the more effective it is., Therefore, the main advantages that companies find in giving away these advertising articles are numerous:
The durability of the item, the visibility of your advertising or messages, easy to carry, taking up little space when folded, resistance when filling it with the products we buy, both the handles and the bag itself, They should be easy to clean and residues should not adhere, All these requirements are met by the bags promotional and advertising products made of laminated non-woven, For this reason, they are currently the most in demand as business gift.
If we take these parameters into account when buy the bag with which we want to promote our brand, success and return on investment are guaranteed. Is this the end of plastic bags for businesses??
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In which countries have plastic bags been banned??
In some countries the use of plastic bags is already prohibited and in some countries it is even punished. For example, and Kenya, Fines for using plastic bags can reach 30 mil.
They have already banned its use completely in Bangladesh, China, India, Rwanda, Uganda, Senegal, Gabon, Kenya, Ethiopia, Panama, Chile ,France
Which countries have taken measures against plastic bags?
Some countries have already taken deterrent measures, such as the application of a tax for its use, but by not being so drastic, consumers continue to use them, especially when purchasing food. It is clear that the future of plastic bags for companies is short.
Some of these countries are ; Ireland, Germany, Austria, One, Netherlands, Portugal, Finland, Italia, Denmark, spain, Slovakia, Hungary, Greece, Antigua and Barbuda, Aruba, Argentina (on 4 provinces),Bahamas, Belice, Colombia, Costa Rica, Guyana, Puerto Rico, Saint Vincent and the Grenadines, Turks and Caicos Islands, Jamaica, Barbados, Dominica, Treat, Portugal, South Africa, Morocco, Algeria, Ivory Coast.
From Wanamos we congratulate all these countries and the measures taken for the use of Reusable bags, which is also one of the advertising articles most successful and most helpful in ending plastic waste.
You can find all types of ecological and reusable bags at www.wanamos.com and its associated suppliers.